Society tells women to follow a script—but what happens when we choose to rewrite it? This keynote challenges the deep-seated fear of disappointing others and redefines success on your own terms. Uma shares her personal journey of breaking barriers, navigating shame, and embracing leadership with radical authenticity.

Your personal brand is more than a reflection of who you are—it’s a catalyst for business impact. In this session, we’ll explore how we can build authentic personal brands that not only elevate our own careers but also drive visibility, trust, and growth for our organizations. The speaker will share her perspectives of how you can shape your brand DNA, establish your presence, and use influence to create meaningful connections across the ecosystem. Real-world examples and actionable strategies will help you lead with clarity, confidence, and purpose.

Life happens in stages. We're torn in every direction from career, family to finances. How do you find fulfillment and contentment at every life stage and revolve and evolve for the next. Freda shares her journey of intentional living from growing up in Borneo to working in broadcasting and now the boardroom.

While women make up half of the world’s population, they only make up a third of the technology industry. To ensure that women get a seat at the table, we must embrace the power of advocacy and understand that it is sometimes about not what you know, but who you know.

Entrepreneurship doesn’t come with an age limit, but the beauty industry rarely tells that story. This session shares the journey of starting a skincare brand against the odds - challenging norms, navigating uncertainty, and staying rooted in purpose. A story of resilience, reinvention, and what’s possible when you choose to begin.

The keynote “Art of the Possible” highlights the inspiring journey of the Women in Action Singapore Chapter and its industry mentorship program, showcasing six years of impact across 19 companies and over 1,000 participants. It reflects the evolution from cohort-based mentoring to a thriving community, emphasizing skill-building, intangible outcomes, and career transformation through mentorship. The keynote shares the ecosystem and value system that supports growth, transitions, and leadership opportunities, anchored by the mission of Women in Action and the MentorConnect framework.

This session featuring the latest from our State of Partner Marketing research, addresses the critical challenges technology vendors and their channel partners face, such as AI adoption, content differentiation, and the complexities of Marketing Development Funds (MDF). You will gain actionable insights into practical solutions and strategies to turn these challenges into growth opportunities, ensuring your marketing efforts are both effective and impactful.

Join us as Women AWS APJC ELG spotlights its key initiatives empowering women in technology. From mentoring and career coaching to resume writing and interview preparation, and specialized training through the SheDares program, this session highlights practical ways women are being equipped to grow, thrive, and lead in tech.

We’re often conditioned to chase a “filters-on” version of success—achievement, happiness, and curated perfection, but what happens when life delivers disruption instead of the dream?

In this deeply personal and powerful keynote, Suguna shares how personal loss, fear, and disruption became powerful turning points to a new and deeper kind of success. She invites us to see how shifting focus from “overcoming” to “awakening” unlocks transformation and freedom, and reveals how she transmuted grief into growth, disability into discernment and made genuine gains from pain.